Scrum Alliance Newsletter- May 2014
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May 2014
In This Issue: #SGNOLA Photos | Expert Blog: Spotlight | Tips/Perspectives

Letter from the Managing Director

The Scrum Alliance team would like to extend our appreciation to everyone who participated in Scrum Gathering New Orleans 2014. I don't think a day has gone by that someone on the team hasn't said, "At the Gathering, I learned…."!
#SGNOLA had approximately 600 attendees from 23 countries, and this was not the first Gathering for more than half. In fact, when asked, many said that this was their seventh or eighth Global Scrum Gathering.
The keynote sessions were extremely dynamic, educational, and even entertaining. A record-breaking 208 attendees received one-on-one coaching at our Coaches Clinic, and the Open Space sessions had the most participation to date. We had great sessions led by thought leaders that sparked many innovative ideas and strong discussions among peers. Please view a few pictures from these events below, and check our Facebook page for more. We appreciate everyone who tweeted #SGNOLA and shared their favorite moments socially with the Scrum Alliance community.
SCRUM GATHERING Berlin 2014 is just around the corner. We hope to see you at #SGBER September 22-24, 2014.

Carol McEwan
Managing Director
Scrum Alliance, Inc.


Photos from #SGNOLA
Opening Keynote with Ken Rubin

Economically Sensible Scrum

Participating in a Session

Jazz Parade for the Monday Mingle

Open Space on Wednesday

Choosing Sessions during Open Space

Closing Keynote with Richard Sheridan
The Business Value of Joy

Like us on Facebook and check out our albums to see more #SGNOLA photos!

Read Our Expert Blog: Spotlight

Don't miss last month's articles in spotlight from Mike Cohn and Michele Sliger.
Read ideas in Spotlight from leading thinkers in the field, share your opinions, comment, and start (or continue) a conversation.

Agile Atlas
Missed any articles on the Agile Atlas? Check them out here! The Atlas is growing in breadth and depth: Keep watching it. Remember, we’re always looking for new articles and new authors, so contact us. We look forward to seeing you as a reader, or better yet, as a contributor!


Scrum Tips

Techniques for Keeping Retrospectives Lively
This article highlights the importance of one of the key ceremonies of the sprint, the retrospective. It then goes through some of the common challenges teams face while holding retrospectives. It also puts forth a few thoughts on how to make these reflections thought-provoking ones! Read More ►

A Healthy Daily Scrum: How to Institute Healthy Attitudes Toward the Daily Stand-up Meeting
During the transition of a company from the traditional method to Scrum, we faced a lot of problems in changing the culture and mind-set of the development team, due to their long-term dependence on command and control as used in the traditional way. The symptoms of this problem were clear in their attitude during meetings. Read More ►

Acceptance Criteria: Demonstrate Them by Drawing a House
If you want to simply yet powerfully demonstrate acceptance criteria, try out this activity.
Read More ►


Performance Management Using Scrum
Scrum is widely used in the software industry today for the execution of projects. This paper uses the elements of Scrum and gives direction on extending the Scrum framework to conduct performance management. Read More ►

What Is the Best Day to Start a Sprint?
I have recently moved to a project where the sprint starts on a Monday and ends on a Friday, and for the first time it made me think about whether it is a good idea to start on a Monday.
Read More ►

What Is It That a ScrumMaster Does All Day Long?
Let's see what it is that a ScrumMaster does all day long. . . . Read More ►


Global SCRUM GATHERING® Berlin 2014
Thank you to all who submitted sessions for the Global SCRUM GATHERING® Berlin. We had over 300 submissions and reviews are currently underway. Registration is OPEN for the Global SCRUM GATHERING® Berlin 2014.

Thank you to our Berlin sponsors: Agile42, Boris Gloger, it-agile, CollabNet, RippleRock, Platinum Edge, improuv, radtac, Kegon AG, Emendare, Target Process, Hood, and VersionOne.

Global SCRUM GATHERING® Phoenix 2015
Call for Chair is now OPEN for the Global SCRUM GATHERING® Phoenix 2015. Submit your proposal before July 31, 2014 @ 11PM EST. Visit Global SCRUM GATHERING® Phoenix 2015 for more information.

Thank you to our sponsor who looks forward to seeing you in Phoenix: Axosoft.

Global SCRUM GATHERING® Prague 2015
We are excited to announce Prague for our Fall 2015 Gathering. Showcase your company to your target market for the next year! Sponsor today to receive over a year of promotion as we lead up to the Global SCRUM GATHERING® Prague 2015.

Upcoming Global

Berlin 2014
Sept. 22-24, 2014
Berlin, Germany

Phoenix 2015
May 4-6, 2015
Phoenix, AZ, USA

Prague 2015
Nov. 16-18, 2015
Prague, Czech Republic


Regional Scrum Gathering® Shanghai 2014
June 5-7, 2014
Shanghai, China

Regional Scrum Gathering® India 2014
July 10-12, 2014
Hyderabad, India

Regional Scrum Gathering® Rio 2014
September 4-6, 2014
Rio de Janeiro, Brazil

Regional Scrum Gathering® Australia 2014
October 21-22, 2014
Sydney, Australia


2014 Scrum Coaching Retreats

Are you a current or aspiring Agile coach? Scrum Alliance is sponsoring three Scrum Coaching Retreats in 2014 in Europe, the U.S., and Southeast Asia. Visit the growing Scrum Coaching Retreats page for more details and registration.

Upcoming Sponsored Events

Scrum Alliance sponsors a range of events, from workshops to conferences. These events are about Agile, Scrum, and more!
View all events here►

Sponsor an Upcoming Gathering

Interested in sponsoring a Global SCRUM GATHERING® to showcase your company? If you sponsor two or more, you will save 10 to 25 percent. For more information on sponsorship opportunities, please download the sponsorship package or contact Yvonne at or (905) 281-0555, ext. 111.


Transforming the world of work
Scrum Alliance, Inc.
PO Box 40097, Indianapolis, IN 46420 |
Copyright © 2014 Scrum Alliance, Inc.; All rights reserved.
SCRUM GATHERING is a registered trademark of Scrum Alliance in the U.S. and other countries.