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Dublin: 2017 Global Gathering 10/30/2017 12:00:00 AM Citywest Hotel Citywest Hotel Saggart, Co. Dublin Ireland 53.286 6.4501

Global SCRUM GATHERING® Dublin 2017

Thank You!

NOW Available: Download the presentations and watch the #SGDUB17 keynotes.*
Follow #SGDUB17 photos and videos on Twitter, Instagram, and Facebook.
* For questions, please email

IBM's Agile Transformation, Presented by Scrum Alliance

Keynote Speakers

Tobias Mayer

Interacting Individuals
Monday Morning Keynote
Learn more.

Tom Mellor

Me: Agile.
You: Agile.
We: Agile ... Aren’t We?
Tuesday Morning Keynote
Learn more.

Michael Sahota

Wave 2 of Agile:
Agile Leadership Redefined
Wednesday Morning Keynote
Learn more.

Lyssa Adkins

We Are the Leaders
We have Been Waiting For ...
Wednesday Closing Keynote
Learn more.


#SGDUB17 Instagram Giveaway!


Congratulations to our #SGDUB17 giveaway winner, @jessicanakate!
Thank you to all attendees for sharing your photos!

Exclusive Happenings in Dublin

Late 'N' Wild Sessions
Trainers Clinic
Learn more.

NEW! Agile Games Track

Click the Theme, Track and Chair(s) tab below.


Individuals and Interactions, A Return to the Essence of Agility.
Click the Theme, Track and Chair(s) tab below.


Click the Schedule and Program tab below.

Volunteer Positions are Full

All #SGDUB17 volunteer slots have been filled. Thank you for your interest. We hope
you seek additional volunteer opportunities at future Global Scrum Gatherings.

Open Space Every Day?

Learn more.

Meet Your #SGDUB17 Co-Chairs

Iain McKenna Michel Goldenberg

Click the Theme, Track and Chair(s) tab to learn more.


Thank You to our Sponsors!

Title Sponsor

At IBM, Agile is at the very heart of how we deliver. We use agile development and testing approaches for all our application and technology implementation and management work. We use Design Thinking with agile to help frame and execute our client's digital reinventions.  We put our clients first, in all that we do. We stand in our clients' shoes and seek to understand the world in which they operate, anticipate their needs and co-create solutions. We shape Agile journeys with our clients, ensuring speed, responsiveness, and relevance in the solutions we build together.

Gold Sponsor

AgileBear is an Agile and Scrum consultancy, begun in 2006 from the lead Agile coaches from BT. Led by Nigel Baker, head coach and Certified Scrum Trainer, AgileBear has worked across the world, enabling organisations large and small to utilize and succeed with a variety of Agile methods. AgileBear has been for the last decade, the premier Agile coaching and training provider in Ireland. We are now providing Certified ScrumMaster, Certified Scrum Product Owner and the NEW Advanced Certified ScrumMaster training in 2018!

Supporting Sponsors

agile42, founded in Berlin in 2007, provides world-class expertise, training and coaching on Lean-Agile development methods including Scrum, Kanban, systems thinking, and Lean and Agile Leadership. We have a proven approach for managing the adoption of Lean-Agile methods and transforming organizations to achieve better business outcomes. Our Enterprise Transition Framework™(ETF) has evolved from successful Agile transformations across many industries and from small startup-ups to large multi-national enterprises. The ETF works within your context and culture to determine how to successfully and sustainably improve business outcomes using Lean-Agile principles. The agile42 team enjoys a global presence.

Agile-Lean Ireland is the largest community of Agile practitioners in Ireland. We run monthly meet-ups, featuring the best of Irish & International speakers. Our conference, Agile-Lean Ireland 2018, will take place at Croke Park, Dublin, on April 26th 2018, featuring talks, workshops & Open Spaces.


Break Sponsors

Through coaching and training BeLiminal help people evolve their world, to make it a better place. We work with you to realize your purpose, delivering change that increases business agility and minimizes the time it takes to deliver business impact.  We believe in creativity, collaboration, team working and community. We believe in connecting the dots because the whole is greater than the sum of its parts. Come say hello during the coffee break or email We'd love to meet you.


Radtac: Unlock your organisation’s potential to accelerate value delivery for less cost.

Radtac transforms organisations by releasing the potential of your people through coaching and consulting, training, delivery, and visualisation. We bring in the best people to deliver measurable results at all levels. We grow revenues, reduce costs, increase customer and employee satisfaction, and improve efficiency and effectiveness. We help you deliver value rapidly, frequently and consistently. Our success stories reach back to 1998, covering a wide range of renowned organisations in the public and private sector. Find out more by going to

  • Registration Fee

    Your registration gives you full access to all keynotes, sessions, and special events. AM & PM breaks and Lunch are included [Monday - Wednesday] plus any evening events. Breakfast is included in the room rate for those staying at the host hotel when booking through our reservation link. The Global Scrum Gathering® is not providing breakfast for those who book through any other means.

    Regretfully, we cannot offer 1-day passes or allow sharing of passes.

    Dress code: Business casual, jeans acceptable.

    Please read through the information below before completing your registration.

    Discount codes cannot be combined. Please read through the information below to determine the discount code which offers the most value to you.

    Registration Types, Pricing* & Discounts **


    Early Bird***: $1,150
    Regular: $1,350

    All members should have received an access code for their registration. Please contact to have your code resent or with any questions. Claim your membership by visiting If you have trouble claiming your membership, please contact


    Early Bird***: $1,400
    Regular: $1,600
    Not a Scrum Alliance® member? Sign up for a membership today to take advantage of the member pricing.

    CST/CEC/REP Owners

    Price: $950
    Discount is valid for CSTs, CECs, and/or REP owners. Please contact to have your code resent or with any questions.


    10% Discount
    To receive an Academic discount code, please contact

    Group Discounts****

    Groups of (3) or more enjoy a 10% discount. All registrations must be completed at the same time. The discount will automatically be applied at checkout. For questions, please email

    * All prices are in USD.
    ** % Discounts are calculated based on the selected registration type fee.
    *** Early Bird registrations do not have a specific cut-off date. These registrations are based on a first-come / first-served bases and will be available until the maximum quantities have been met.
    *** Group discounts are calculated on the total cost of all registrations in the group. You will have the opportunity to add additional group members during this registration process. Note: A discount code is needed to receive this 10% group discount. Please contact to receive the group discount.


  • Hotel and Travel

    Citywest Hotel

    Guestroom Single Occupancy: EUR 159.00 per night
    Guestroom Double Occupancy: EUR 189.00 per night

    Book Your Hotel Room:

    1. On the Citywest Hotel Reservations window, enter your reservation dates, rooms, and guests.
    2. Click Add discount code+ and enter SCRUM17 (case-sensitive).
    3. Click Book Room. Attendees will receive the Global Scrum Gathering® room block rate of EUR 159 per night for a single occupancy room.
    4. Once your reservation is confirmed through this official link, you will not be contacted to modify or cancel your reservation from anyone at Scrum Alliance or CityWest Hotel. If you are contacted, please inform us at

    For questions, please email

    Why stay at the conference hotel?

    This is where the action is! Networking opportunities are around every corner and in every elevator. Save time getting to and from breakouts and sessions, and enjoy the convenience of going back to your room between events to make phone calls and check emails. We appreciate you making your reservation at the conference hotel where we have negotiated contracts to give you the best value and service. Your reservation also helps ensure we meet our contractual obligations with the hotel.

    Citywest Hotel
    Saggart, Co.
    Dublin, Ireland
    + 353 1 401 0500
    Get Directions
    Join Scrum community members from around the world as they gather together in Dublin for the GLOBAL SCRUM GATHERING® Dublin 2017. You'll find plenty of ways to participate as you share experiences, exchange information, and collaborate with fellow Scrum users. Get value and expert insight that provides you with a framework for evaluating and incorporating Scrum while you learn from experienced practitioners and leaders in the Scrum community.


    To get to and from the Citywest Hotel, please download the Citywest Transport, Parking, and Directional Guide document.
    The Lunas provides fast, safe and reliable transfers from Dublin City Centre to Citywest Hotel via the Red Line. For full service details please visit:
  • Theme, Track and Chair(s)


    Individuals and Interactions, A Return to the Essence of Agility

    In 2001, when The Manifesto for Agile Software Development was created, the original authors wrote “…we have come to value Individuals and Interactions over Processes and Tools”. They did not mean that processes and tools have no value but that one of the biggest determinants of success when developing software lies with the individuals involved and the way that they interact together and with the wider stakeholder community; yet so often when talking to people in agile teams we hear that particular tools, frameworks, and processes are mandated by their organization, indeed many organizations start by selecting processes and tools to start their agile journey. Teams often find that it is very difficult to change the mandated tools and that the tools often require them to follow certain processes in order for the tool to work. At this point, the tool owns the process which owns the people, which is – of course – the wrong way around. This year’s gathering will focus on the importance of skilled, professional individuals, empowered to do their best work and respected as professionals by their organization and how by having empowered and respected individuals interacting together great things can happen and great products can be created.


    NEW! Agile Games: Agile Games are becoming more and more important in Agile training and Agile transformation, which is why we decided to give them a full dedicated track. Learn about having fun. Come to play games around Lean Startup, Kanban, LeSS, Scrum, and more.

    The Essence of Agile: Empowering People to own their own processes and tools rather than being owned by the process and tools. Explore how to empower people and teams and discover how much more value can be created when people and teams are fully empowered to be the best that they can be. Also explore what happens when people and teams aren’t empowered and are owned by their processes and tools.

    Creating the Agile Organization: Teams, Teams of Teams, and moving beyond teams into the wider organization. Learn how to move beyond a single team or a few teams into the wider organization. Moving beyond the IT teams even into other areas of the organization such as HR, sales, marketing, and even the executive.

    Collaborating Effectively with Customers, Users, and other Stakeholders: Creating products that delight all the stakeholders. Extend agility beyond the development organization by learning how to engage effectively with customers, end users, and other stakeholders, after all – we don’t just want teams and organizations that are awesome at delivering software, we want to make sure that the software we deliver creates the maximum value we can for our customers and users.


    All tracks are accepted sessions within the following categories. There should only be ONE primary target audience and should be carefully considered based on the content of your session.

    Level 1 – I've started the journey – You’re at or near the start of your agile journey, but that’s ok because help is at hand to enable you to accelerate your learning to give you an early boost to transform your world of work.

    Level 2 – I've made good progress but still have a way to go – You’ve taken those early steps, started to learn by experimenting and you have now whet your appetite and are looking for ways to learn more and to help others to transform their world of work.

    Level 3 – I'm in a good place but want to learn from the experiences of others in a similar place – You are an agile expert and now you want to know what other people like you are trying in their daily work. You may feel that it’s getting harder to learn from others but we are here to help you learn new ways to transform your organization and beyond.

    Dublin Co-Chairs

    Iain McKenna


    Iain McKenna is an award-winning trainer, coach and practitioner who has successfully used Scrum together with other agile and lean frameworks over a number of years both in project recovery and greenfield projects. Iain has also been extremely successful in helping many organizations adopt or improve their use of Scrum including United Health, BBC, Cisco, and BSkyB.

    Having worked with IT for over 30 years, Iain has a wealth of experience ranging from operations, analysis, testing, software engineering, project and programme mamagement through to IT Leadership. Iain has also been a customer and user of many software products over the years. This breadth of experience helps Iain to work with teams to build high quality products that meet the needs of all stakeholders, often exceeding expectations through innovation and focus on value and eliminating waste.

    Michel Goldenberg


    Michel Goldenberg is the longest standing French speaking Certified Scrum Trainer, having become a CST in 2009, and has built a solid reputation over the past 15 years in Agile and Lean Management transformation.

    Michel loves to co-train and help people grow their own knowledge and experience of Agile and Lean Management. Michel has helped seven people to become Certified Scrum Trainers two to become Certified Enterprise Coaches. He used to work as a TAC (Trainer Acceptance Committee) member. Michel helped to grow the “Agile Tour” around the world with events in South America and Asia and he was able to add 16 new cities in the first year.

    His atypical and international course has led him to work with a variety of management and operational teams in many companies across a variety of sectors, including: National Bank of Canada, Hydro Quebec, Kisio Digital, Orange Labs, Vermeg, Electronic Arts, Alcatel-Lucent, NOKIA, M6, ADEO, Leroy Merlin, and many other market leaders.

  • Schedule and Program
  • Open Space Guidelines

    Fluid Open Space

    Come join the Fluid Open Space at Global Scrum Gathering® Dublin 2017! Open Space, facilitated by Alan Cyment, is a participatory and emergent framework for Global Scrum Gatherings. Experience self-organization at its finest by attending up to three Open Space at the Gathering.

    Each session will allow attendees to gathering in a big circle, where everyone — including keynote speakers — is invited to propose topics. You decide the format. Workshop with laptops? You got it. Open discussion? Go grab chairs. Good old lecture? The Open Space framework allows for it!

    Every Open Space session will conclude with a retrospective. All attendees will learn and adapt — fluid like life; fluid like Scrum.

    Meet Your Open Space Facilitator

    Alan Cyment loves seeing software development from a human perspective. He strives for honest, passion-driven, great-but-not-perfect emergent design. For software for humans, rather than machines; looking people in the eyes, rather than reading e-mail. Alan was the first native Spanish-speaking CST, and is continually aiming at expanding the frontiers of Scrum, especially in countries where agility is finding it hard to make its way forward.

  • Comments
    Afrig Tunazzina Hoque Angel, CSM, 10/19/2016 12:02:21 PM
    When is the call for submission?
    Rob Biedenharn, CSP,CSD,CSM, 10/20/2016 3:05:26 PM
    Well, the Call for Abstracts for Munich was in March/April so I'd suspect a similar-ish lead time for next year.
    Sohrab Salimi, CST,CSP,CSM,CSPO,REP, 10/27/2016 3:36:36 PM
    First the conference chairs are chosen, usually by December/January... After that they decide on a theme and as Rob mentioned in March/April the call for abstracts starts. So no rush at the moment.
    Martin Lambert, CSP,CSM, 11/2/2016 9:45:27 AM
    can't delete the above, so I guess it will stay there and haunt me for being sarcastic : ) In fairness I will post that the register link is fixed now, thank you.
    Daniel James Gullo, CST,CEC,CTC,CSP,CSM,CSPO,REP, 11/22/2016 12:43:18 PM
    You can always report yourself for abuse, Martin...
    Anu Smalley, CST,CALE,Educator,CSP,CSM,CSPO,REP, 2/3/2017 2:42:09 PM
    The call for papers for Dublin should open in the next couple of weeks - SAI is trying to open it up sooner than usual - so stay tuned.
    Iain McKenna, CST,CSP,CSM,CSPO,REP, 2/10/2017 5:09:35 AM
    Call for papers should be open on 13th February :)
    Iain McKenna, CST,CSP,CSM,CSPO,REP, 2/10/2017 5:10:31 AM
    Call for papers should be open on 13th February :)
    Miljan Bajic, CEC,Educator,CSP,CSM,CSPO, 2/14/2017 11:46:58 AM
    I was wondering when is the schedule/timeline for submission, review, and selection going to be posted? Graci. :)
    Kenneth Duffill, CSM, 3/16/2017 10:02:10 AM
    When does the Early Bird discount expire?
    David Kaspar, CSM, 4/4/2017 7:14:54 AM
    "*** Early Bird registrations do not have a specific cut-off date. These registrations are based on a first-come / first-served bases and will be available until the maximum quantities have been met."
    Deepti Jain, CSP,CSD,CSM,CSPO, 4/26/2017 11:27:12 AM
    When is the call for submission?
    Adam Mitchell, CSP,CSM, 5/19/2017 6:55:55 AM
    Not seen any emails or comms about talk submissions? Can someone please advise when this is happening.
    Henrik Zätterman, CSP,CSM,CSPO, 5/23/2017 6:38:34 AM
    Last day for submitting abstracts was March 27.
    Acceptance/rejections were sent out last week (week of May 15).
    Final day for speakers to confirm was yesterday (May 22).
    Program will be announced June 1.
    Sean Ellis, CSM,CSPO, 7/25/2017 6:33:47 AM
    Hi all, anyone know when you should hear if you've been selected to volunteer? I haven't heard anything in months. TiA
    Thoralf Klatt, CSM,CSPO, 7/30/2017 10:48:18 AM
    Looking forward to #SGDUB17
    Sean Ellis, CSM,CSPO, 8/3/2017 6:37:48 AM
    Hi all, anyone know when you should hear if you've been selected to volunteer? I haven't heard anything in months. TiA
    Vinod Verma, CSP,CSM, 8/3/2017 1:05:05 PM
    Is it too late to volunteer? If any volunteer drops out or you find you need some more I'd like to put myself forward.
    Sean Ellis, CSM,CSPO, 8/7/2017 5:13:53 AM
    Hi all, anyone know when you should hear if you've been selected to volunteer? I haven't heard anything in months. TiA
    Lucia Rita Baldelli, CSP,CSM,CSPO, 8/7/2017 5:26:44 AM
    Same for me please... I would like to volunteer if there is any space available please.
    Dennis Wagner, CSP,CSD,CSM,CSPO, 8/9/2017 4:26:50 PM
    An email to the volunteers has been sent just today...
    Sean Ellis, CSM,CSPO, 8/10/2017 5:51:17 AM
    Hi all, anyone know when you should hear if you've been selected to volunteer? I haven't heard anything in months. TiA
    Sean Ellis, CSM,CSPO, 8/10/2017 5:51:46 AM
    Thanks Dennis, received with thanks!
    Sean Ellis, CSM,CSPO, 8/10/2017 5:54:31 AM
    FYI for anyone else: Volunteer Positions are Full

    All #SGDUB17 volunteer slots have been filled. Thank you for your interest. We hope
    you seek additional volunteer opportunities at future Global Scrum Gatherings:
    Theofanis Giotis, CSP,CSM, 10/28/2017 4:33:55 AM
    Just checked in flight from Athens, Greece to Dublin, Ireland!!!
    Timon Fiddike, CSP,CSM, 10/29/2017 6:22:48 AM
    All exited: Packing last things, leaving for the airport in an hour.

    Looking forward to (re)connecting with you :-)


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